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How might we remake the image of an icon?
Made from 111 recycled plastic Coke bottles, the 111 Navy Chair® is the result of a special collaboration between Emeco and Coca-Cola. It took four years of research, design and materials testing to create this chair, which is a durable plastic version of the iconic 1006 Navy® Chair.
By freezing the chair in a one ton block of ice, we were making a playful reference to a the refreshing pause that an icy cold Coke -or sitting in an Emeco chair- provides.
- The production of this chair is expected to keep three million plastic Coke bottles out of landfills each year.
- The chair itself is 100% recyclable.
When you recycle a plastic bottle, you’re doing something good. When you recycle 111 of them, you’re doing something great. Help your bottle become something extraordinary again.